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Poster Session - HashtagNYU
 
Coordinating Presenter: Erin Callihan Tuesday, March 18
9:00 AM - 10:15 AM Hall E - Convention Center
 
Other Presenters
  • Guido Ditto, Creative Strategist, New York Universtiy
  • Nick Jensen, Manager of Marketing Communications, & Web-Based Technologies, New York University
  • Caroline Osse, Social Media & Communications Manager, New York University
 
The NYU Office of Interactive Media and the HashtagNYU brand were created within the Division of Student Affairs to engage and interact with NYU students across the web and around the world. Rather than simply "talking at" or "promoting to" students — and separate from traditional Public Affairs and central communications offices — this initiative takes an unconventional approach to building digital communities, from the bottom up, through social content created by students for students.

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NASPA 2014 Annual Conference